What to Know About Google Search Console: Your Guide for 2023

Undoubtedly, the landscape of digital marketing and search engine optimisation (SEO) is constantly changing, and staying ahead of the curve is crucial for success. Google Search Console, a powerful tool provided by Google, has been a cornerstone in helping website owners and SEO professionals monitor, optimise, and enhance their online presence. Understanding how to leverage…

What Are Core Web Vitals and Why Your Business Should Care

In the ever-evolving landscape of the digital age, establishing an online presence is no longer an option but a requirement for growing businesses. Consumers increasingly rely on the internet as their primary avenue for discovering products and services, so the competition for online visibility has intensified. In this race to capture the attention of prospective…

Why Is Having A Google Business Profile Important?

In today’s digital age, establishing a strong online presence is essential for businesses to thrive. A Google Business Profile, coupled with effective web design and search engine optimisation (SEO) strategies, greatly boost a company’s visibility, credibility, customer engagement, and overall growth.  As a digital agency specialising in web design and SEO, we understand the significance…

Driving Traffic To Your Online Store In 2023: A Guide

In such a fierce, competitive world of e-commerce, driving consistent and targeted traffic to your online store is essential for business success. Increased website traffic boosts your brand’s visibility and enhances the potential for conversions and sales.  This article explores the various effective strategies that online store owners can implement to increase website traffic. From…

MailChimp Vs MailPoet

Email marketing has become the easiest way to get leads for your business. And while MailChimp has been the most popular email marketing platform, it is now being challenged by MailPoet, a user-friendly WordPress plug-in. That may make you wonder, should you choose Mailchimp or MailPoet as your email marketing platform? People will send and…

digital marketing overwhelm

As a website design and development agency, obviously, we recommend having a website as part of your digital marketing strategy. As SEOs we wholeheartedly recommend that your website is search engine optimised (SEO) with a unique voice that is ‘on brand’.   As a digital Marketer, I sometimes feel overwhelmed doing my own marketing and I…